"Tips In A Jiffy" is a lighthearted yet functional campaign that aims to assist Jiffy Lube customers and motorists with car maintenace issues on-the-go, ranging from brakes, tires, fluids etc. To establish a new brand tone in 2017, we gave the campaign a fresh, honest, informative yet quirky face. The campaign consisted of a series of educational videos as well as social content on Instagram and Facebook.